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How to run a focus group

Written by Daisy 15 minutes to read
  • Tags:
  • Insights
  • Research

Summary

Research tips

Focus groups can be a great way to interact with your target audience and take a more in-depth approach to exploring your topic area, but we can understand that the thought of organising and facilitating a group with so many people can be daunting. To support our fellow researchers, we've provided a guide covering everything you need to know and do when planning a focus group.

Download it here!
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